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Lawrence (Laren) Harmon is Vice President of Strategic Distribution for Michelin North America. He joined Michelin out of graduate school in its truck tire sales organization. He was a Territory Manager, Fleet Development Manager and Regional Sales Manager before returning to Greenville to become Director of National Accounts and Government Sales. He serves on the Board of Michelin Retread Technologies, the NATSO Foundation, the American Trucking Association's Share the Road Board, and is Chairman of the Board of the Upstate Fatherhood Coalition. He also serves on Furman University's Young Alumni Council. Laren received his B.A. from Furman University and his M.B.A. from Florida State University. He resides in Greenville.