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James (Jay) Cuthbert Self III is President and COO of Greenwood Mills, Inc. Jay has been active in his family's company since graduate school, beginning as a Management Trainee and progressing through corporate development, Vice President of Denim Manufacturing, Executive Vice President of Sales and Executive Vice President, Chief Operating Officer. Jay has served on the Greenwood YMCA, the SC Chamber of Commerce and the Self Foundation. He received his B.S. from Clemson, and his M.B.A. from the University of South Carolina. Jay resides in Greenwood.